A consulting firm that relied entirely on word of mouth launched a bespoke landing page with technical SEO and a qualification form. In three months it tripled organic traffic and multiplied its form conversion rate by six.
The firm was dragging along a 2018 WordPress site: generic theme, slow (over 5 seconds to load), no SEO structure and a contact form that only asked for name and email and barely worked. Every client came from referrals; on Google they were invisible, even when searching for their own brand name. The site didn't convey the seriousness of the service, and the few leads that did come in never converted because there was no qualification process. In a sector where the buying journey almost always starts with a search, being absent from organic meant losing opportunities every week.
We designed and built a custom landing page with Next.js and Tailwind CSS, conversion-focused from the first wireframe: clear value proposition above the fold, social proof, real use cases, FAQs and a smart form with progressive qualification (industry, company size, main challenge, indicative budget, urgency). We shipped full technical SEO: unique metadata per section, schema markup (Organization, Service, FAQPage), sitemap, hreflang, optimised Core Web Vitals. The site runs on Vercel with edge rendering and loads in under 1.5 seconds. The form sends scored leads automatically via Resend and into a lightweight CRM, notifying the team only when the lead passes the quality threshold.
Números concretos después de la implementación. Medidos sobre un periodo de 3 meses posterior al despliegue.
+300%
organic traffic in 3 months
12%
form conversion rate (up from 2%)
98/100
Lighthouse score
Herramientas probadas, fiables y sin vendor lock-in. Integraciones limpias que escalan con tu negocio.
Analizamos tu caso sin compromiso y te decimos si la automatización tiene sentido para ti — con números, no con humo.
Caso de uso basado en implementaciones reales. Los datos han sido adaptados para proteger la privacidad del cliente.
