An academy spending €2,000/month on Meta Ads let leads go cold for 2-3 days. Conversion jumped from 5% to 14% with automatic WhatsApp follow-up in under 2 minutes.
The academy invests €2,000/month in Meta Ads to recruit students. Leads arrive at a Facebook form and pile up in a spreadsheet the sales team reviews when possible — usually 2-3 days later. By then, the lead has gone cold or contacted a faster competitor. Lead-to-student conversion was 5%, meaning €200 cost per student.
Every Meta Ads lead triggers an automatic personalised WhatsApp message in under 2 minutes. The bot presents itself, shares course information (price, schedule, format, career outcomes), answers FAQs and, if it detects real interest, books a call with the sales advisor. Everything is logged in Airtable. If the lead doesn't respond, a follow-up sequence fires at 2, 5 and 10 days with alumni testimonials and limited-place offers.
Números concretos después de la implementación. Medidos sobre un periodo de 3 meses posterior al despliegue.
14%
conversion rate (was 5%)
-60%
cost per enrolled student
0
leads uncontacted in the first 2 hours
Herramientas probadas, fiables y sin vendor lock-in. Integraciones limpias que escalan con tu negocio.
Analizamos tu caso sin compromiso y te decimos si la automatización tiene sentido para ti — con números, no con humo.
Caso de uso basado en implementaciones reales. Los datos han sido adaptados para proteger la privacidad del cliente.
